Skip to Content
Video

Trader Joe’s Frozen Birria Is Proof That Birria Has Entered the Mainstream

Everyone is a birriero nowadays and the latest part-time taquero to try their hand at the art of stewing beef with chiles is Trader Joe’s. 

We are not really sure why there is a certain sense of pride that you feel when you take that very first highly anticipated bite of Trader Joe's frozen beef birria. Is it because it is a staple dish that many of us took for granted growing up? Is it because regional Mexican dishes deserve the same amount of respect and romanticization as regional European dishes? Is it because this frozen birria low-key tastes surprisingly good and hits all the beefy, vinegary notes of the countless platos de birria you’ve had at family gatherings your whole life?

All of the above. Dare we even say it is suitable enough to serve at a quinceñera and you probably wouldn’t even be able to taste it came out of a box?

Everyone has been telling L.A. TACO about this birria since Trader Joe’s put it in their freezer case a couple of months ago. The co-packer or company who makes it for them is unknown, like many other Trader Joe’s products, but the final flavor, texture, and smell tell us it’s someone that has done plenty of research. From the extremely beefy consomé it is swimming in to the precious and pleasurable pearls of beef fat that is full of umami and richness, this birria tastes better than some of the much more dry stuff we’ve had in the streets of L.A. It’s more of a vinegar and chile everyday base that you see more in Tijuana than Jalisco, where they tend to use more warm spices like clove and cinnamon. 

Don’t believe us? Watch our latest video below and remember, there is a birria for everyone.  

Stay in touch

Sign up for our free newsletter

More from L.A. TACO

The Palisades I Loved, Then and Now

A West L.A.-raised photographer looks back at his sacred place in high school, turning his lens on the ruins that remain.

January 15, 2025

As Los Angeles Burns, Immigrants Mobilize

“We need to support each other. If we don’t do it, nobody’s going to do it,” one of the volunteers said through his N-95 mask.

January 15, 2025

How Wildfires Are Worsening Air Quality on L.A.’s Eastside

An interview with Stephen Ladochy, a professor emeritus at Cal State L.A. who specializes in climatology, addresses the diminishing air quality affecting Boyle Heights and what residents can do about it.

January 15, 2025

Debunking Six Videos and Images Spreading Gross Disinformation During L.A.’s Fires 

These videos can be dangerous, causing mass panic, outrage, danger, and enmity where it doesn’t need to be. It’s more urgent than ever that we learn to question what we see and avoid sharing things we cannot confirm or just outright created by AI.

January 14, 2025

Amid Wildfires, Hundreds Peacefully Protest Mass Deportation Threats In Downtown Los Angeles

Many of the protestors were children of immigrants, as well as young people born in the city, appearing there on behalf of their parents, who are living in fear amid widespread allegations of ICE Raids on the city’s streets.

January 13, 2025
See all posts